Titan Press is one of Everflow’s premier plumbing brands. For the 2025 catalog edition, I led the full layout and visual design process, creating a polished guide that elevated the brand’s identity and strengthened product communication.
What I Did:
Designed every page of the printed catalog, balancing dense technical information with clean, intuitive layout and visual order.
Illustrated custom product graphics to bring consistency, clarity, and brand distinction to featured items.
Curated photography placement and retouched images for optimal clarity, ensuring legibility and visual appeal.
Crafted a visual hierarchy that translated complex numbers and specs into digestible, user-friendly tables and spreads.
Why It Matters:
The project demonstrates my ability to merge editorial design precision with product-centric layouts.
It required juggling high-detail content with visual storytelling — a skill critical in editorial and catalog work.
The catalog’s design elevated brand standards, aligned with Everflow’s identity, and delivered a refined reading experience for customers and internal teams alike.